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The New ‘P.C.’ of Social Media
Most business owners – whether the business is large or small – are concerned about being “politically correct” these days, and what that means for posting in forums, on Facebook, Twitter, and other...
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Managing Multiple Social Media Accounts
Capitalizing on Social Media Success After building a successful Twitter presence, many companies find the need to explore other social media applications and create another presence in say LinkedIn or...
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What You Don’t Know about Google Plus
Google Plus is one of the newest social networking sites, although it is quickly working it’s way to the top. Because it is so new, it offers many features that are different from some of the other...
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A Fresh Look at Email Marketing for Business: The Influence of Social Networking
Email marketing was perhaps the original online marketing in a sense. We can learn many lessons from social networking and social media marketing and apply them to our email subscription strategy. In...
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Social Business – 3 Ways Social Media Can go Beyond Marketing
Moving away from marketing The arrival of social media as a communications channel for brands has generally been dominated as a way to publish marketing messages. While using social networks as a way...
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What is Your Social Media Voice?
Social Media on all levels is about communication. When we communicate in person, we use both words and actions. The inflections and pauses you add to your words combine with facial expressions and...
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Social Media’s Chicken & Egg: Should You Put Content or Followers First?
When it comes to setting up a social media profile for your business, whether it’s on Twitter, Facebook, LinkedIn or another social media platform, two things are essential for success: 1.Having good,...
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How Anyone Can Benefit from Pinterest
Pinterest has officially caught on. With more than 10 million unique visitors each week and millions of active users, the photo sharing website has established itself as more than a flavor of the...
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Against All Odds: Pinterest’s Evolution Over Time
Pinterest is only 2 years old but it has 12 million users (and growing rapidly) with a number of daily visits to die for. Today Pinterest is the ‘It’ social photo sharing site that began in 2009 by Ben...
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The Social Media Tea Party
If someone had told me that in five years time I would be liking, tweeting, pinning, digging, tagging, chiming, stumbling, and tumbling, I would have thought they were on drugs, or that in five years...
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